Saturday, November 30, 2019

Race to College free essay sample

â€Å"Racer ready? Racer go when ready.† As I stand at the top of the hill, waiting behind the starting gate, I stare blankly at the crowd that’s watching, cheering, and screaming back at me. One. I gather my thoughts, and stare down the monstrous course ahead of me. Two. I let the adrenaline rush through my veins. I hype myself up as I slam my skis down one foot after the other. Three. I’m off. As I launch myself down the hill, I see the first. I have a mere two to three seconds to observe the conditions around me. Is the snow rutted? Is the snow icy? Is the snow perfect? I have seconds to prepare myself for the challenge. I pass the first gate. Not perfectly or smoothly, but I still got through it. The second, the third, and the fourth gates pass and I’m headed for the next. We will write a custom essay sample on Race to College or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page I’m not prepared. The grass shows its evil green blades through the snow and grabs onto the bottom of my skis. I slow down and fall face first into the snow. What just happened? What do I do? I check to see if I’m alright. None of my skis fell off and no bones are broken. I can still finish this race. I jump to my feet and start climbing back up to the gate I missed. As I go around it, I can see the finish line. I see my coach cheering me on; I hear my family screaming my name, and I watch my teammates at the bottom. Faster, I think. I need to finish this race. Determination shoots through me and I get a burst of energy. I go faster and faster and soon enough, I finished. In those 25-30 seconds of racing down the hill, I observe and prepare. I fall down, examine my conditions, and get back up again. I climb back up the hill, and I think of the people I am making proud. When I ski, I am faced with challenges and I need to assess what they are and how I can fix or avoi d them. When I fail, I do not give up, and I do not quit. Instead, I get back up and try harder. And college is a lot like skiing.

Tuesday, November 26, 2019

Giving Directions in Chinese

Giving Directions in Chinese Some of the most important vocabulary to prepare before going to a Mandarin-speaking country is phrases and words for asking directions. Especially when traveling through a Mandarin-speaking country, you will need to be able to ask for and understand directions. Here is a quick crash-course in understanding directions in Chinese including a vocabulary list and sample practice dialogues. This Mandarin Chinese lesson comes complete with audio files to help you with your pronunciation.  Audio files are marked with ââ€" º Turn è ½â€° (traditional form) / è ½ ¬ (simplified form) ââ€" º zhuÇŽn: turnÃ¥ ¾â‚¬ ââ€" ºwng:  toward Right / Left / Straight Ã¥  ³Ã‚  Ã¢â€" ºyà ²u: rightÃ¥ · ¦ ââ€" ºzuÇ’: leftÃ¥ ¾â‚¬Ã¥  ³Ã¨ ½â€° / Ã¥ ¾â‚¬Ã¥  ³Ã¨ ½ ¬Ã‚  Ã¢â€" ºwng yà ²u zhun: turn rightÃ¥ ¾â‚¬Ã¥ · ¦Ã¨ ½â€° / Ã¥ ¾â‚¬Ã¥ · ¦Ã‚  Ã¨ ½ ¬ ââ€" ºwng zuÇ’ zhun: turn left ä ¸â‚¬Ã§â€º ´ ââ€" ºyÄ « zhà ­: straight aheadç› ´ ââ€" ºzhà ­: continuouslyä ¸â‚¬Ã§â€º ´Ã¨ µ ° ââ€" ºyÄ « zhà ­ zÇ’u: go straight aheadç› ´Ã¨ µ ° ââ€" ºzhà ­ zÇ’u: go straight ahead Status åˆ ° ââ€" ºdo: go to / reachedÃ¥ ¿ «Ã¥Ë† °Ã¤ ºâ€  ââ€" ºkui do le: almost arrivedÃ¥ Å" ââ€" ºtà ­ng: stopåˆ °Ã¤ ºâ€  ââ€" ºdo le: have arrivedÃ¥ ¥ ½ ââ€" ºhÇŽo: okayÃ¥ ¥ ½Ã§Å¡â€ž ââ€" ºhÇŽo de: okay Landmarks ç ´â€¦Ã§ ¶  Ã§â€¡Ë† / ç º ¢Ã§ » ¿Ã§  ¯ ââ€" ºhà ³ng lÇÅ" dÄ“ng: traffic lightè · ¯Ã¥  £ ââ€" ºlà ¹ kÇ’u: intersectionå… ¬Ã¥Å"’ / å… ¬Ã¥â€º ­ ââ€" ºgÃ… ng yun: public parkç  «Ã¨ »Å Ã§ «â„¢ / ç  «Ã¨ ½ ¦Ã§ «â„¢Ã‚  Ã¢â€" ºhuÇ’ chÄ“ zhn: train stationè »Å Ã§ «â„¢ / è ½ ¦Ã§ «â„¢ ââ€" ºchÄ“ zhn: bus stationæâ€"…é ¤ ¨ ââ€" ºlÇš guÇŽn: hotel Example Dialogue 1 è «â€¹Ã¥â€¢ Ã¤ ½  Ã§Å¸ ¥Ã© â€œÃ§  «Ã¨ »Å Ã§ «â„¢Ã¥Å" ¨Ã¥â€œ ªÃ¥â€¦â€™(traditional form)è ¯ ·Ã©â€" ®Ã¤ ½  Ã§Å¸ ¥Ã© â€œÃ§  «Ã¨ ½ ¦Ã§ «â„¢Ã¥Å" ¨Ã¥â€œ ªÃ¥â€ž ¿(simplified form)QÇ ng wà ¨n, nÇ  zhÄ « do huÇ’ chÄ“ zhn  zi nÇŽer?Excuse me, do you know where the train station is? çŸ ¥Ã© â€œÃ£â‚¬â€šÃ¤ ¸â‚¬Ã§â€º ´Ã¨ µ °Ã¥Ë† °Ã¤ ºâ€ Ã¨ · ¯Ã¥  £Ã¥ ¾â‚¬Ã¥  ³Ã¨ ½â€°Ã£â‚¬â€šÃ§â€º ´Ã¨ µ °Ã§ ¶â€œÃ© Å½Ã¥â€¦ ¬Ã¥Å"’ç„ ¶Ã¥ ¾Å'Ã¥ ¾â‚¬Ã¥ · ¦Ã¨ ½â€°Ã£â‚¬â€šÃ§  «Ã¨ »Å Ã§ «â„¢Ã¥ ° ±Ã¥Å" ¨Ã©â€š £Ã£â‚¬â€šÃ§Å¸ ¥Ã© â€œÃ£â‚¬â€šÃ¤ ¸â‚¬Ã§â€º ´Ã¨ µ °Ã¥Ë† °Ã¤ ºâ€ Ã¨ · ¯Ã¥  £Ã¥ ¾â‚¬Ã¥  ³Ã¨ ½ ¬Ã£â‚¬â€šÃ§â€º ´Ã¨ µ °Ã§ » Ã¨ ¿â€¡Ã¥â€¦ ¬Ã¥â€º ­Ã§â€ž ¶Ã¥ Å½Ã¥ ¾â‚¬Ã¥ · ¦Ã¨ ½ ¬Ã£â‚¬â€šÃ§  «Ã¨ ½ ¦Ã§ «â„¢Ã¥ ° ±Ã¥Å" ¨Ã©â€š £Ã£â‚¬â€šZhÄ « do. YÄ « zhà ­ zÇ’u, do le là ¹ kÇ’u wÇŽng yà ²u zhuÇŽn. Zhà ­ zÇ’u jÄ «ng guà ² gÃ… ng yun, rn hà ²u wÇŽng zuÇ’ zhuÇŽn. HuÇ’ chÄ“ zhn jià ¹ zi n.I know. Go straight and turn right at the junction. Go straight through the park and turn left. The train station is right there. Example Dialogue 2 我å · ²Ã§ ¶â€œÃ¥Å" ¨Ã¦â€"…é ¤ ¨Ã£â‚¬â€šÃ¤ ½  Ã¥Å" ¨Ã¥â€œ ªÃ¨ £ ¡Ã¥â€¢Å Ã¦Ë†â€˜Ã¥ · ²Ã§ » Ã¥Å" ¨Ã¦â€"…é ¦â€ Ã£â‚¬â€šÃ¤ ½  Ã¥Å" ¨Ã¥â€œ ªÃ©â€¡Å'å•ŠWÇ’ yÇ  jÄ «ng zi lÇš guÇŽn. NÇ  zi nÇŽ lÇ  a?Im already at the hotel. Where are you? 我åÅ" ¨Ã§ ´â€¦Ã§ ¶  Ã§â€¡Ë†Ã¥ Å"ä ºâ€ Ã¥ ¾Ë†Ã¤ ¹â€¦Ã¥ ¿ «Ã¨ ¦ Ã¥Ë† °Ã¤ ºâ€ Ã£â‚¬â€šÃ¦Ë†â€˜Ã¥Å" ¨Ã§ º ¢Ã§ » ¿Ã§  ¯Ã¥ Å"ä ºâ€ Ã¥ ¾Ë†Ã¤ ¹â€¦Ã¥ ¿ «Ã¨ ¦ Ã¥Ë† °Ã¤ ºâ€ Ã£â‚¬â€šWÇ’ zi hà ³ng lÇÅ" dÄ“ng tà ­ng le hÄ›n jiÇ”, kui yo do le.I have been waiting for the traffic light for a long time, almost there. Ã¥ ¥ ½Ã£â‚¬â€šHÇŽo.Okay.

Friday, November 22, 2019

When to Spell Out Numbers

When to Spell Out Numbers When to Spell Out Numbers When to Spell Out Numbers By Maeve Maddox Reader Pam points out a significant difference between technical writing and non-technical writing: On your 10 rules for numbers, rule #2 doesnt tell the whole story, especially for technical writers. Any numbers used with measurements (time, distance) must be expressed as figures in technical writing (8 months, 6-inch nails, 9 p.m.) With any kind of writing, context determines usage, and a style guide appropriate to the genre must be the writer’s final authority. Writing online, David A. McMurrey, author of Processes in Technical Writing (Macmillan 1988), has this to say about the use of numerals in technical writing: The main hurdle to overcome is to learn that in technical contexts, we use numerals in text, even ones below 10. In other words, we break the rules that are taught in regular writing courses and that are used in normal publishing and copyediting practice. Thats because in the technical and scientific context, we are vitally interested in numbers, statistical data, even if its a 2 or 5 or- yes- even a 0. He acknowledges the difficulty in defining the rules, and distinguishes between â€Å"important† and â€Å"unimportant† numbers. You should use numerals, not words, when the number is a key value, an exact measurement value, or both. For example, in the sentence Our computer backup system uses 4 mm tape the numeral is in order. He gives these examples in which the word is preferable to the numeral: There are four key elements that define a desktop publishing system. There are six data types in the C programming language. Like the general writer, the technical writer is advised against beginning a sentence with a numeral: write the number out or, better yet, rephrase the sentence so that it doesnt begin the sentence. McMurrey concludes his rules about the writing of numerals with a reminder of the importance of context: Apply these rules in specifically technical, scientific contexts only. Be sensitive to what the standard practices are in the context in which you are writing. Recommendations to spell or not to spell a number differ from style book to style book. Many, for example, advise spelling numbers 1-10 and using numerals for eleven and up. I don’t follow that rule because I don’t like the way 11 looks in a sentence. Here’s the Chicago Manual of Style’s General Rule about the use of numerals: In nontechnical contexts, the following are spelled out: whole numbers from one through one hundred, round numbers, and any number beginning a sentence. For other numbers, numerals are used. The CMOS then goes on to treat the numerous exceptions and special cases at length. Bottom line: When it comes to writing numbers as numerals or as words, consider context, and equip yourself with an appropriate style book for the work at hand. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Business Writing category, check our popular posts, or choose a related post below:70 Idioms with HeartHow to Pronounce MobileSupervise vs. Monitor

Wednesday, November 20, 2019

Exploratory Essay Example | Topics and Well Written Essays - 1250 words

Exploratory - Essay Example Of course, it would be a misplaced conception to assume that these games are the same. What are the differences between the major gaming platforms, for instance the Wii and Playstation3? With the overwhelming market expansion, the most important question that lingers in many minds of course would be what exactly is driving the gaming console industry to its new levels of success witnessed in the recent past? I sought to find out by engaging merchandisers on one on one interviews, conducting a library research and consulting articles posted over the internet. The first thing I did to find information on this particular subject was to set up an interview with Mr. Jimmy Jonson, a Caltech undergraduate working on Kinect home applications based in Washington. â€Å"How do I get to know the best gaming platform that best suites me?† I asked. â€Å"There are numerous different types of computer gaming systems available for sale in the market currently and so choosing the right one that suit ones needs can indeed be a difficult process. As such, a potential buyer with interest should first outline the goals to be met before actually making the final decision to purchase.    Some of these goals include setting a price ceiling, the possibility of having the device playable to two or more people, ability to be able to play online, and the rating in the consumer market so as to be moving with the current technology, as opposed to using obsolete systems† (Jimmy Jonson, part 1). With major preferable gaming consoles to select and abundance of video games powered by different industries, it would be an experience of a kind should one decide to enter the world of video or computer gaming. The price tags, game genres, as well as the game consoles, there are simply so many options that one has to consider before officially launching a bid to secure one. And so to avoid the baggage of focusing on quite a huge number of the gaming

Tuesday, November 19, 2019

E Human Resource Essay Example | Topics and Well Written Essays - 2500 words

E Human Resource - Essay Example E Human Resource is referred to the management, regulation and use of electronic processes and information relating to human resource and the employment laws. It is an extremely broad term and has been continuously evolving in its field. With the emerging trends like globalization, customer orientation, and specialization, companies have been especially emphasising on recruitments, evolution and sustainment of qualified employees. Companies have gained extensive awareness about the fact that human resources have been gradually transforming from being a cost factor to a success factor. They have also realized that a shrinking population and a shrinking workforce would be the most crucial crisis in the years to come. Many of the activities of the human resource departments can be delegated to the employees using the modern system f information and technology. Electronic Human Resource Management (e-HRM) is a tool which is web based and which helps in automating and supporting the human resource processes. Implementing e-HRM would provide the opportunity to delegate the process of data entry to employees themselves. Moreover it facilitates the use of human resource marketplaces (e-Recruitment) and allows greater amount of self service to employees (Biesalski, n.d., p.1). It is the outcome of the combination of various technologies. Firstly the growing importance of the knowledge factor in organizations has been the driving force behind the evolution of IT. Information systems like e-HRM that provides information allows companies to gain comprehensive and consistent concept for knowledge management. It is important to explain the concept of knowledge management in this regard. Knowledge management is considered to be a collection of various techniques. Using this large variety of techniques, organizations are able to acquire knowledge, organize the knowledge and finally make the knowledge transparent. Intelligent data analysis and e-HRM combined helps to disburden the employees of the human resource

Saturday, November 16, 2019

Marketing plan Essay Example for Free

Marketing plan Essay This Report presents the strategic Market entry plan of Victoria Secret in Singapore. Victoria Secret is an American brand owned by Limited Brands Company with retail of Lingerie, Women’s Wear and beauty products with annual revenue of USD 8. 7 billion and market share of over 50 percent in North America. It was launched in 1970 by Roy Raymond who started this chain when he had nightmare experience while showing Lingerie for his Wife. He believed that â€Å"Underwear† is not just an Innerwear but can be converted into a Fashion product by tuning in proper colours, styles and patterns and make a product a sex symbol. As it caters to large market in its home country it has been strongly based but now for better growth and more returns Victoria secret has started International expansion. It is one of the fastest growing Lingerie products under Limited Brands Company Umbrella and contributing more than 40% of profits. 1000 number of Stores give strong presence to Victoria Secret and Online shopping ads to the charm. Victoria Secret invests heavily on Advertising with USD 65 Million average for year. The brand symbolizes romance, class, love, desire and romantic moments. They marketed these products by show casing their products with angel looking models breaking ice of set standards of modelling. It is one of the most watched and appreciated Fashion Shows of the world and features world’s best Supermodel as there showstopper creating a feel of sensation in female gender. The brand also took lines from Dove Advertisements by redefining beauty and showing the product users with boosted confidence and sexier looks. The company has done horizontal integration by expanding product range from Lingerie products only to cosmetics, women wear and cosmetics. The appealing brand image gave quick returns on the new product range and helping Victoria Secret in capturing new markets at higher pace. Also what is helping Victoria Secret is its excellent supply chain and IT collaboration which have helped in cutting down overheads. As companies are looking for growth and stability the expansion into Asian market is unavoidable so is for Victoria secret. Singapore being expanding and booming economy can be next destination for Victoria Secret. Singapore also has high fashion conscious population with high income. Singapore being financial hub and supply chain hub is residence for people who have highest per capita expenditure on luxury brands in all segments. In Asia, Singapore boosts for being top market for growing luxury brands. Country also boosts strong tourism and having largest malls in South east Asia helps cater to being selected as best destination in Asia for expansion. Being business friendly government adds to positive of Singapore. Business environment Factors Demography Population rose 2. 5% in 2012. Total population was 5. 4 Million. The Demography of Singapore consists of mix of Chinese, Indians and Malays which account for 74 %, 9 %, and 13% respectively with maximum population between 20-64. Singapore also is world tourist attractor and counts for approx 12 million tourists a year. Total female population is approx 50% and this results in large market size. Female also play dominant role in the society as they also earn. This results in freedom of females and opportunity for them to satisfy their needs. Political Stability Singapore the synonym for freedom to do business was ranked in top 10 best countries to start business. It takes 3 Days on average to start business in Singapore and this is result of stable political System in the country. It has been ranked among top countries for business environment for consecutive 14 years setting benchmark. Singapore is worlds one of the least corrupt country in the world. It ranks 1’st in corruptions perception Index, 2013. The political Stability in the country has provided the most stable economy in South East Asia. Economy The Economy of Singapore is strong with 5. 1% in 3’rd of 2013. The Gross Domestic Product (GDP) in Singapore was worth 274. 70 billion US dollars in 2012. The Expected Net GDP for Singapore is expected to beat market trends and grow more positively in 4’th quarter. The Economy is supported by FDI, skilled labour and fully planned and excellent Infrastructure. The Rising economy has lead to rising per capita income. With the current economic scenario Singapore will attract more youth and global players which will bring more fashion conscious society which will indeed help growth of luxury segment. Industry With rising brand conscious population and trending international brands today brand is equally important for innerwear as is for outer wear. This was proved by growth of this segment industry even during depression of 2008. The rising economies of scale and large production numbers has led to reduced price of product which has increased demand and purchasing capacity. The following factors have contributed largely for growth of this industry: 1) E-Commerce: With rising e-commerce trend and more sophisticated players coming in picture the market has been taken by storm by these players. The customers have not fallen but E-commerce has attracted more customers because of easy access and getting products sitting home. Singapore boosts well E-commerce network with many local players in market along with international Players. The E-commerce has led to fall in prices of product as it involves lesser overhead costs. Association with global E-Commerce players has helped Victoria Secrets attain marvel in other countries and can do the same in Singapore also. 2) Sophisticated Supply chain: With rising use of Sophisticated IT tools for inventory planning, forecasting, Designing and scheduling has helped to reduce costs and development of industry in total. Many Global Brands with innovation in Supply chain have set example for the world. Singapore boosts excellent supply chain network and being Supply chain Hub is excellent destination. Market Analysis Singapore Market size Increase in Per capita income has led to entry to Luxury and premium brands coming in Singapore. The Size of market is expanding and will have higher success rate in coming years. The Table Below shows the growth of Women’s Inner-ware in Singapore. Source: Euro monitor International from trade associations, trade press, company research, trade interviews, trade sources a) Target Females in Age group of 18-50 which means 200,000 females. Middle and Upper Class Tourists Young and Brand Conscious Generation. Competition Triumph , Aerie , Calvin Kline , Armani , Sorella , Etam , La Perla Adore-Me offers direct-to-consumer lingerie at about half of Victorias Secret prices Intimint asks customers to take a quiz and sends them new lingerie selections every month, based on their preferences True ; Co. sends women five bras a month, giving them the option of keeping what they like and sending back what they dont. Low Price and high variety local Players who have well established network in Singapore c) Porters 5 Forces 1) Supplier Power: LOW, As Victoria Secret has Production facilities in Thailand and India the supplier Power is very low. Buyer Power: HIGH, As Singapore already has high end Lingerie brands in its vicinity the Customers have wider options and can shift their preferences. The market has both lower prices segment and more premium segment. 3) Competitive Rivalry: HIGH, As Singapore already houses Premium Luxury lingerie brands who have worldwide recognition, Victoria Secret has high competition. 4) Threat of substitution: HIGH, The price range plays critical role as Victoria Secret has Competition with lower, same and high price range Products. 5) Threat of New Entry: LOW, Being well established worldwide name has its own fan following which attracts masses. New entries will take time to create impact and in that mean Time Victoria secret can come up with Contingency plan. Landscape a) Independent Women: Singapore being modern and economically sound has Independent women who earn well and spend well. This has led to brand conscious population b) Internet Penetration and Media sensitivity: Singaporeans are always connected to Internet. This has led to Strong E-commerce market here. The Media plays important role as Singaporeans try new western brands more frequently and invest heavily in it if the like the brand . Population Mix: Being strong economy Singapore has attracted  nationalities from various countries which have brought in sense of fashion, demand for authentic classy items. This Demand is of high end products. d) Location: With production plants in nearby countries such as Thailand and India and Strong Supply chain hubs the Location is also ideal. Singapore being small can’t accommodate Production facility so being centre for supply chain helps. ENTRY IN SINGAPORE: MARKET FEASIBILITY STUDY Design Victoria Secret is renowned for its strong designing team which comprise mixture of people around the world to understand each geographic trend. Once they understand the trends they create new trends in the market. It defines Sexiness as youthful, mature, energetic, adorable and intimate. The competitors have targeted another value like Triumph emphasises on Simplicity. Victoria Secret will benefit from point that Singapore is mix of many. The Design Teams have large market size which they can target with larger variety. Bold and Loud Brand Promotion This brand brings sense of comfort and pride among women. This is reflected in there promotion activities. The brand highlights the beauty of every individual and helps concealing imperfections with its unique designs. It is most bought product by models. Their Catalogues feature world’s hottest and sexist women in the world. Singaporeans are vivid about Fashion and Luxury products. With Rising Per capita income and proper promotion by hiring trending models of Singapore Victoria Secret can target masses. The Footfall in malls is one of the highest in Asia which can contribute to high sales if located at proper places. Rapid Growth of High-end Female Market Women are booming rapidly in Singapore who are either in White collar jobs, Leaders, Elites, working in Multinationals, entrepreneurs etc. These women have decent jobs, High disposable income and strong purchasing power. Maximum percentage of Women are highly educated. They are open and eager to accept and use trendy and fashionable Products with good quality. They Care about their Lifestyles, Health and bodies. This is supported by fact that Singapore has low obesity Rate of 7. 3 % in females and ranks much below America where obesity is 35. 5% in females. As women consider themselves independent and delicate it is highly possible for them to spend a remarkable amount of income on underwear and branded lingerie for self rewards. This will help Victoria Secret to enter the market easily and reap Benefits of growing and educated economy. Price Barriers and Distribution Channels Normal bra Ranges from 40-80 USD in US which reduces to almost half during sales. Singapore can also cater to demand with same or lesser Price as there are production facilities in India and Thailand. This will help in taming local players who play games of lower prices. Price would not be a Barrier for Victoria Secret to enter into Singapore. Having strong supply chain network with both these countries and being placed near the demand can be met. The Retail Distribution channels are strong and can be built easily in Singapore owing to small country size and Strong local infrastructure. Being Business friendly environment will help Victoria Secret to Establish Strong Distribution channels in Shorter Periods. Overview Retail market in Singapore is up by 3. 3% in August 2013 is back on track after falling slightly. Total number of Retailers in Singapore is more than 30000 with less than 1% for Lingerie Products. The Scope of market is high. Singapore is heavily sustained on Imports from US, Malaysia, Thailand and Australia. Market Challenges and Opportunities Singapore has tightened foreign nationals working in labour market and this has led to increase in labour markets. The Rentals have gone for toss and are very high. The overheads cost the most for setting up business in Singapore. Being business friendly country the market attracts large number of players who provide cheap products, copied items from various world renowned brands. With challenges are opportunities also, being supply chain hub the country can act as stepping stone to enter bigger markets like of china. The Strong judiciary System and quick decision making helps to curb challenges faced such as intellectual copyrights and those related to design copying. SETTING UP RETAIL OUTLET IN SINGAPORE 1) Documents Required for Registration The following documents/information is required for registering a Singapore branch office: a) A certified copy of the Certificate of Incorporation of the foreign company. b) A certified copy of Memorandum and Articles (MAA) of the foreign company. c) Particulars of the directors of the foreign company. A memorandum of appointment and details of at least two persons resident in Singapore who will act as the agents for the Singapore branch office. e) A memorandum executed by or on behalf of the foreign company stating the powers of the local agents. f) Details of the registered office address in Singapore 2) Registration Procedure and Timeline The professional firm hired to handle the branch office registration will take care of all the necessary registration formalities. No physical visit of company executives is required from headquarters. The registration process consists of two basic steps: 1) Name approval 2) Entity registration. The name for the Singapore branch must be the same as that of the parent company. It will generally be approved unless it is identical to any existing company name or is vulgar in nature. Assuming necessary document are ready and there are no delays in the name approval process, registration of a Singapore branch can be completed in 1-2 days. The company registrar will send an email notification confirming the registration of the Singapore branch 3) Retail Outlets – Key Facts and Requirements a) Business Incorporation: Before one can begin operations, retail outlet must first be registered with the Singapore Companies Registrar, ACRA. This involves just two procedures that can be completed online within 24 hours. It is best if retail outlet offers unique products and services that are not currently available in Singapore’s colourful retail market. b) Approval for Premises: One must ensure that intended business premise is an approved location for retail business. To have retail outlet in a conservation building or private property, approval from the Urban Redevelopment Authority of Singapore (URA) is required for making additions or alterations to the premises. A Fire Safety Certificate from the Singapore Civil Defence Force (SCDF) must be obtained to verify that retail outlet meets all fire safety requirements. If outlet is located in a shopping mall, the landlord may expedite the necessary approvals for you. 4) Licenses for Setting Up a Retail Outlet in Singapore Depending on the nature of the merchandise or products offered by retail outlet, apply for the relevant licenses. If outlet offers products which can affect human health and safety, relevant licenses may be required. To Import and sell cosmetics products domestically, notify the Health Sciences Authority (HSA) before placing the product in the market via the HSA’s PRISM site. The fee for the notification of cosmetic products is pegged to each product’s risks and variation (colour etc). 5) Hiring Staff Starting a retail outlet or franchise means that one may need to bring on board employees from home country to oversee operations. If one intends to employ or transfer employees from home country, apply for the relevant Singapore employment pass on their behalf. The Singapore employment pass is however subject to approval by the manpower authority and must meet Singapore’s new productivity vision. 6) Taxation of Singapore Branch A Singapore branch is generally considered a non-resident company for tax purposes. Non-resident companies are not eligible for tax benefits resulting from available tax incentives and tax treaties meant for resident companies.   Annual Filing Requirements Section 373 of the Companies Act requires a foreign company to file its Annual Report and the audited accounts of its Singaporean branch office within two months of its Annual General Meeting, or within 7 months from the  end of its financial year whichever is earlier. Also, each Singapore branch is required to file a Tax Return on an annual basis. MARKET ENTRY STRATEGY Victoria secret can enter Singapore Market in following ways: American exporters use agents or distributors to serve the Singapore market and other markets in Southeast Asia. Singapore firms are aggressive when it comes to representing new products and usually respond enthusiastically to new opportunities. Singaporean companies are open to joint venture proposals. Price, quality and service are the main selling factors in Singapore. Prospective exporters to Singapore should be aware that competition is strong and that buyers expect good after-sales service. Selling techniques vary according to the industry and product, but are comparable to the techniques used in any other sophisticated market. It is also important for U. S. firms to visit their representatives and maintain a good relationship with them. Victoria Secret has expanded in Maximum countries with 100% ownership strategy expect countries where it is difficult or impossible. As Singapore is business friendly and Provides Option for 100% investment Victoria Secret should come as 100% subsidiary. RECOMMENDATIONS 1) Enter the Singapore with 100 % subsidiary 2) Launch all product range in one go from Innerwear, shoes, cosmetics and clothes. 3) Target Shopping Centres for their retail operations for better Visibility 4) Promotion using both international and domestic models for better appeal 5) Enter with 2-3 Stores in Initial Phase for better understanding and Expand Further after setting customer base 6) Join hands with E-Commerce industry both domestic and International to promote brand 7) Target not only Young but also Middle age and Old age 8) High Variety and Utmost quality to remain Core of Business in Singapore also 9) Customized Marketing using social media and Electronic Platform 10) Customized Designs for Singapore Customers as per their taste and like 11) Customer Engagement using print media 12) Virtual Trial Rooms and trained Women staff for guidance on shape and size

Thursday, November 14, 2019

educational philosophy Essay examples -- essays research papers

My Philosophy on Classroom Discipline My philosophy regarding the best way to manage a classroom is through a model of ownership and preventative discipline. In order to accomplish this, the teacher needs to set the tone for the class during the first two weeks of school and never veer from it. During this time, the students will be made aware of my classroom rules as well as what I expect out of each of them on a daily basis. This will create an open atmosphere in which all members of the classroom are aware of their rights and responsibilities. When a child is given the responsibility to make his own decisions, he may not be ready to do it in an appropriate manner. A young adult (age 15-18), on the other hand, is much more willing and able to accept responsibility for himself. In other words, a young child generally needs more structure and guidance whereas a young adult yearns for the opportunity to be treated as an adult. It is very important for my classroom to be a place where individuals are comfortable expressing themselves verbally. I will make it clear to my students that the quality of their learning experience rests primarily on their shoulders. They will be responsible for reading the material, studying it, and synthesizing it regularly. My goal is to make my students want to do the work so that they can be involved in class discussions. I have no problem with trying to actively involve a student who is not participating. If he is not prepared, I will not ...

Monday, November 11, 2019

Computers Are an Important Part of Most People’s Everyday Lives Essay

Do you agree or disagree with the following statement? Nowadays, computers are an important part of most people’s everyday lives. This change has improved the way people live. By advances in the technology, especially invention of computers, human beings can do their works much easier than the past. They have improved the way of our lives (life) dramatically. The number of advantages that computers can bring us is very much so that its disadvantages can be ignored (Advantages of using computers are so much that disadvantages could be ignored). Cases such as save (saving) time or facilitate (facilitating) job and affairs and improve(ing) our communications are my reasons which will be illustrated in details as following. To begin with, by using of computers we can save the time (more time). In todays’ community, it is told that time is money. With the huge advancements in technology, people’s life has more (become) complicated as it seems. Each of us hasn’t enough time to do all works on time (No one has enough time to do everything on time). The advent of computers in our lives(life), we can save time and do a big part of works more efficiently. For example, instead of going to shop and buying cloths, I (you) can buy it from my home by going to its website and even I (you) have this chance to see which cloth is the top-selling. (or) As an another example, I(you) can choose my (you) favorite five-star restaurant or hotel a couple of weeks before my(your) trip to a certain place. hat shows that I can better manage my affairs(It shows that people can better manage their life and schedule everything). The last example is that I even can control my home or personal room by using of my workplace’s computer (The last example is that home or personal room can be controlled or and monitored by using of a computer in workplace). These examples show computers have revolutionized our lifestyle. The last but not the least, computers improved our social behaviors. For the very first time in the history, Social networks and websites have given this opportunity to people to find friends and know people they never met before. Nowadays, there are a few internet-organizations by which we can find our future wife. It shows that computers even affect our lives (life) emotionally. To take these into consideration, I can confidently draw the conclusion that there are a lot of advantages which computers donate us such as finding new friends or saving the valuable time so that its drawbacks can be ignored.

Saturday, November 9, 2019

Diversity in The Workplace Essay

Diversity has several definitions. According to Schmidle (2010), workplace diversity is a people issue, focusing on the differences and similarities that people bring to an organization. It is usually defined broadly to include dimensions beyond those specified legally in equal opportunity and affirmative action non-discrimination statues. Diversity is often interpreted to include dimensions which influence the identities and perspective that people bring, such as profession, education, parental status and geographic location. If you think of diversity and all of the categories it can be a bit overwhelming. Schmidle did leave out several categories that include age, gender, income level, social status, political views, religion, and marital status. The word â€Å"diversity† has a kind of conflict ring to it but it doesn’t necessarily mean it is a bad thing. Diversity can in fact be a good thing. Schmidle later goes on to discuss some of this positive outcomes of diversity including one of the most important aspects of diversity which is learning new things from others. If we are around the same people everyday that are the exact same and do things the exact same it is hard for people to think outside the box. This paper will discuss positive and negative aspects of diversity focusing on age. It will also discuss other forms of diversity as well. When discussing age diversity it is important to discuss the different categories. Individuals over 60 are considered to be the Traditionalist generation. Individuals in their mid-40’s to 60’s are baby boomers. Those in their late 20’s to early 40’s are in the Generation X category and the most recent generation is Generation Y who are early 20’s or younger (Bell, Narz, 2007). Each one of these groups has been described as having certain characteristics. Traditionalists are defined as having a more traditional  working environment. They typically work 9:00 A.M. to 5:00 but are said to work late and weekends during busy periods if necessary. Traditionalist are also said to be hard working, loyal employees who respect authority. It is typical for wives of this category to have been home with the children while the male is or was at work bringing in the sole income. Traditionalists are retiring from the work force at a steady rate but still remain influential in today’s working environment (Bell, Narz 2007). Baby Boomers are the children of Traditionalists and also thought to have a strong work ethic. A difference between Boomers and Traditionalists is that they are dual-career couples with the women working as well as the men. Boomers are said to question authority and have also been labeled the â€Å"me generation† (Bell, Narz 2007). Generation Xers are the children of Baby Boomers. They have grown up watching their parents working to try and have it all and have been affected by their parents working hard and late hours. They are more family and parent oriented, optimistic and confident. They are said to not have a very strong loyalty to their employer and tend to work for someone that best fits their needs (Bell, Narz 2007). Generation Y are the children of Generation X and are also called the millennials, the internet generation, and also the Echo Boomers. This is due to their computer knowledge and also due to them being one of the largest generations since the Baby Boomers. At a young age they were introduced to different lifestyles and cultures in school. Being that they were exposed so young they tend to have more accustomed to different races, sexual orientation, and ethnic groups. Generation Ys like to be challenged and want flexibility and telecommuting options. They are also family oriented and want to work part time or time off when having children (Bell, Narz 2007). After describing these different groups it is clear there is a difference in attitude, respect, loyalty, goals, and work ethic. Putting all of these individuals in a working environment together would seem like a very bad idea. Schaefer 2010 States: The popular press paints a picture of generational divide at work. Mature workers (Traditionalists and Baby Boomers) are portrayed as loyal and hardworking, but dinosaurs when it comes to innovation and technology. Younger employees (Generation Xers and Millennials) are viewed as innovative, but disrespectful, lazy, and egocentric. Taken at face value, these stereotypes can lead to conflict and turmoil in the workplace. Schafer later describes that this is not the case and actually have more similarities than differences. She also informs the reader that age diversity is a value to our organizations and will be a â€Å"an important component in the divers workforce of the future.† (Schaefer, 2010). What are some benefits and who does it affect? One benefit is respect. By respecting others differences productivity increases which can affect an employee and an organization economically, financially and competitiveness (Green, 2008). By being more productive the company makes more money, which makes it possible for them to be competitive. When a company makes more money it is easier for them to give raises and bonuses. Also when a company has diversity in the workplace it can reduce lawsuits and increase marketing opportunities, recruitment, creativity, and business image (Green, 2008). Diversity is not only positive. It can be if you have the right group of people working but for the most part managers will find obstacles and challenges. When I was managing I always said it only takes one individual to destroy a group’s character and flow. This type of person looks for problems and gets the rest of the group members worked up. Something simple like a gossiper can ruin a group’s charisma. If a group member is racist or not accepting of particular member’s religious views or sex it can also affect the rest of the group (Green, 2008). This can lead to the loss of personnel and effect work production which in turn affects the employees and organization economically, financially, and its competitiveness. Also if an individual is not socially accepting of others it affects the companies view to the customers and shareholders. The chain fast food restaurant Chik-Fil-A has recently announced it does not support same sex marriage. The public exploded with outrage and tens of thousands of people vowed to never eat  there again. If a business employs an individual who voices their discrimination, prejudice, or stereotyping of a particular group the same outcome could happen if left unchecked. I think for the most part we could all agree the older generation was not as accepting to different races, religion, and sexual preference as much as the younger generation is. This certainly does not mean a younger person would not be discriminatory or that all Traditional workers are discriminatory but it is something managers need to understand. Business will typically have a note on discrimination in their by laws or employee hand books that any form whether it be for age, sex, ethnicity, sexual preference will not be tolerated. Colleges employing individuals will have this as well. An example of this is the University of California’s system wide non-discrimination statement: â€Å"It is the policy of the University not to engage in discrimination against or harassment of any person employed or seeking employment with the University of California on the basis of race, color, national origin, religion, sex, gender identity, pregnancy, physical or mental disability, medical condition (cancer-related or genetic Characteristics), ancestry, marital status, age, sexual orientation citizenship, or status as a covered veteran. This policy applies to all employment practices, including recruitment, selection, promotion, transfer, merit increase, salary, training, and development, demotion, and separation. † (University of California, 2011). Having non-discrimination statements like this allows employees, the public, shareholders, and other colleges or competition see discrimination of any kind will not be tolerated at the school. This can help the business have a positive image to all who read it. It is fairly uncommon to find a current business without some form of discrimination statement. The one from the University of California above is very descriptive and most that I have found do not go into this much detail. The University of California also has their Principles of Community: â€Å"We recognize, value, and affirm that social diversity contributes richness to the University community and enhances the quality of campus life for  individuals and groups. We take pride in our various achievements and we celebrate our differences.† (University of California, 2011). These types of guiding principles allows the community and any other readers know the University welcomes differences in individuals. If someone was having any reservations about attending this University or working for them this further assures the individual the University would welcome them no matter how different they are. Age diversity can also affect the way a person is treated. If you think about front-line management, mid-management, senior management you typically vision an older individual at the senior management level, a slightly younger individual at the mid-management level, and again a slightly younger individual at the front-line management level. Does age have to do with getting promoted? If I simply get older will I be promoted? Apparently it does not but it does have a huge impact on getting dismissed. If an employee is more than twenty percent younger than their superior they are more likely to be let go. If the employee is less than twenty percent younger than their superior they are less likely to be let go (Giuliano, Leonard, Leving, 2006). This study shows a superior is much more likely to dismiss someone who is considerable younger than them compared to if the employee is rather close in age. The workforce demographics are also shifting. It has been reported workers in the age group of 55-64 there will be 36.5 percent more compared to 2006. That is a drastic increase. What about those ages 65-74 and employees 75 and up? There is projected an 80 percent increase in both. This means people are working longer and past the retirement age (Schaefers, 2010). This also lets us know age diversity with the Generation X needs to be paid attention to by employers. Many feel we have a solid understanding of this group already while others feel we have been focusing on the Traditional workers more. Whatever the case it is pretty clear employers will need to be prepared to provide for this generation and others who follow. How do we do that? We need to understand how each generation feels and act. Mature workers value loyalty from and to the company. They often few their younger co-workers as not having enough company allegiance. Generation Xers are considered to be loyal to a team, boss, or project but  not necessarily a company. Baby Boomers and Traditional workers may view this as disrespectful and it could cause conflict (Schaefers, 2010). We need to understand the core values of generations. Many values are shared between generations. The Traditionalists raised the baby Boomers. The Baby Boomers raised the Generation X and the Generation X raised the Generation Y. It is easy to understand some of the traits of the older generations have been passed down especially family. It did take some negative steps at times. The traditionalist taught their children to work hard and be loyal. This had a kind of family second effect and the Generation X was affected by this. They are very family oriented and family always comes first. So an employer would need to know that if they plan on keeping Generation X employees around they need to allow them to have flexible schedules and they need to be able to take time off for family(Schaefers, 2010). We need to expand our communication approaches as well with the other groups coming up. The millennial generation is extremely technology oriented and it is very important in their lives. This generation does most of their business through electronics and technology as well as their personal life (Schaefers, 2010). One of the major characteristic an employer should have and should instill on all employees is to show respect to one another. A younger employee does not want to get disrespected for a possible new and out of the box idea just as an older employee doesn’t want to disrespected for doing something the same way for so long. We have all heard treat others like you would like to be treated and it holds a lot of weight when trying to get different generations to work in a cohesive and productive manner (Schaefers, 2010). Productivity is another topic employer and employees are concerned with. Some feel the older workers do not work as hard or are productive as younger employees. Some decide this is true whether or not it is and respond to it. Making comments or speaking to other employees and management about the lack of work is one form. The truth is studies have shown this is not necessarily true in all cases. A three year study was conducted with a hardware chain. One store was staffed with only employees over the age of fifty, while the other five stores were staffed with younger employees. The over fifty store was considerably more productive in major business aspects than two of the other five stores and was close to the other three in sales generated against labor costs (Robbins, Judge, 2011). This is an impressive study that can refute arguments that the older individuals are not worth employing. Employers carry mixed feelings about older worker. Some feel they are more loyal, have more experience, better judgment, and stronger work ethic. Others feel they lack in flexibility and are not accustomed to today’s technology. When these employers are looking for new hires it is common for the older applicants to be looked over and if they are hired they are usually the first to go when it comes to layoffs (Robbins, Judge, 2011). The opportunity to quit is also a concern for employers. Given that an older applicant has fewer employment opportunities it is thought some employers hire these individuals based on the idea that they will not leave once hired. The younger applicant is thought to have greater opportunity and a more willingness to change jobs or jump ship if the job is not what they expected. They younger generations are also thought to expect the employer and business to take care of there needs better than the older generations (Robbins, Judge, 2011). Some companies realize the value in older employees and actually make attempts to attract them. Boarders and the Vanguard Group have realized the value and have offered benefits and options that lure them in. Flexible hours and part time work are a couple of the things the older workers are looking for. Since most have at least thought about retirement if not already been retired, these groups of workers enjoy spending time with family and doing the things they enjoy. Most states have agreed that a mandatory retirement is not necessary the pool of aged workers has increased dramatically. No longer is it required for individuals to retire at the age of 70. This has led a lot of workers to reinter or continue to be a part of the labor force. Some have lost loved ones and wish to socialize which they would not be able to do if they simply stayed home. The opportunity gives  them a reason to try and make new friends and also gives them a reason to stay busy. Others may have not prepared or had the opportunity to save up a proper retirement with today’s increasing prices and declining economy (Robbins, Judge, 2011). The employee’s job satisfaction needs to be considered when it comes to the diversity of age in a workplace. Employees over the age of 60 who are non professional’s satisfaction rate decreases during their middle ages and increases as they get older. Professional employees who were over the age of 60 however continually increased as they aged (Robbins, Judge, 2011). One of the ongoing concerns with diversity is if they want it. As discussed there are many advantages of having diversity in the workplace. If a company wants to grow it is important to allow new and different people to bring different things to the office table. This is so true that some literature can be found on how to increase workplace diversity. The most important decision for a company is to decide what kind of diversity they need. It may not be the best idea for a company whose main product is A company that sells women’s jewelry may n References Robbins, S.P., & Judge, T.A. (2011). Organizational Behavior(14 ed.). Upper Saddle River: Prentice Hall. Notter, Jamie (2009). Generational Diversity in The Workplace. Retrieved 30 August 2012 from Convergence Media: http://www.multiculturaladvantage.com/recruit/group/mature/Gen eral-Diversity-in-workplace.asp Schaefers, Kate (2010). Age Diversity in the Workplace. Retrieved 31 August 2012 from Careers Thought Leaders: http://www.careerthoughtleaders.com/blog/age-diversity-in-the- workplace/ Schmidle, Deborah and Woods, Susan (2010). Workplace Diversity. Retrieved 31 August 2012 from Catherwood Library: http://www.ilr.cornell.edu/library/research/subjectguides/work placediversity.html University of California (2011). Managing Diversity in the Workplace. Retrieved 27 August 2012 from University of California: http://ucsfhr.ucsf.edu/index.php/pubs/hrguidearticle/chapter- 12-managing-diversity-in-the-workplace/ Green, Kelli A. and Lopez, Mayra (2008). Diversity in the Workplace: Benefits, Challenges, and the Required Managerial Tools. Retrieved 31 August 2012 from University of Florida: http://www.edis.ifas.ufl.edu/hr022 Greenberg, Josh (2004). Diversity in the Workplace: Benefits, Challenges, and Solutions. Retrieved 31 August 2012 from AlphaMeasure,Inc.: http://multiculturaladvantage.com/recruit/†¦/Diversity-in-th- Workplace-Benefits-Challenges-Solutions.asp Bell, Nancy Sutton and Narz, Marvin (2007). Meeting the Challenges of Age Diversity in the Workplace. Retrieved 31 August 2012 from New York State Society of CPAs: http://www.nysscpa.org/cpajournal/2007/207/essentials/p56.htm United States Department of Labor (2010). Employee Tenure Summary. Retrieved 4 September 2012 from United States Department of Labor: http://www.bls.gov/news.release/tenure.nr0.htm Giuliano, Laura, Leonard, Jonathan and Levine, David I. (2006). Do Race, Age, and Gender Differences Affect Manager-Employee Relations? An analysis of Quits, Dismissals, and Promotions at a Large Retail Firm. Retrieved 4 September 2012 from http://moya.bus.miami.edu/~lgiuliano/Quits.pdf

Thursday, November 7, 2019

Psychological Profile of Kurtz essays

Psychological Profile of Kurtz essays Pyschological Profile of Kurtz- Heart of Darkness I have counseled Kurtz for several years now and have come to the conclusion that Kurtz is the most unique individual I have ever come across. He is an orator, writer, poet, musician, artist, politician, and chief agent of an ivory company. He is a genius in every profession. But living in this jungle has made Kurtz a lusty, violent devil. Kurtz is as dark as they come. He wins control of men through fear and adoration. He has the power to charm or frighten primitive people into compliance with his slightest wish and to exalt himself to the position of deity among them. He will do anything to obtain his precious ivory, steal, murder, plunder, and even convince the natives he is a god to get it. Kurtz has no shame. He has stakes outside his house with drying black heads on them. Kurtz has vented his hatred of theses natives several times to me. He is convinced they are an inferior race and should all be exterminated. He is a man with no restraint, no faith, and no fear and yet it seems like he is struggling with himself. Kurtz has not always been this ravenous hunter of ivory. Through my many years of counseling Kurtz, I have found that he is a victim as well. The manager of the ivory company left him to die with no supplies for several months. You could tell the managers hatred for Kurtz. He cared more for the ivory than for Kurtzs wellbeing. Kurtz confided in me his fears of dying. He may never have become the ruthless man he is now if he was never cornered and tortured by the manager. He also has a fianc waiting for him back in Europe, although from letters from her that Kurtz has shared with me shows her unconditional affection for him, I am not so sure about his love for her. I am still inconclusive on Kurtzs motives for wanting to marry her. He seems to be a very shallow man when it comes to love. Kurtz is truly one of a kind. He appears to be a...

Monday, November 4, 2019

An Unfortunate Incident

Lily was very excited. Her 1000-piece jigsaw puzzle was almost complete. She easily fit the final pieces into the puzzle. She had taken two weeks to complete the puzzle and she proud of her work. As she stared at the puzzle on the dining table,she heard her mother call to her. Her mother announced that dinner was almost ready. She asked Lily to remove her puzzle and set the table for dinner. Lily was about to remove the puzzle when the phone rang. It was her classmate Judy. Lily could not wait to gloat about her newly-completed puzzle. She decided that dinner could wait for a few more minutes and proceeded to chat with her friend for fifteen minutes. Meanwhile her mother had emerged from the kitchen with a pot of hot soup. She was aghast to find the dinner table still in a mess,while Lily chatted happily on the phone. She turned to scold Lily but she accidentally knocked into the chair. The soup spileed over,directly onto the jigsaw puzzle. Lily came running the moment she heard her mothers angry voice but it was too late. The soup had ruined a good portion of the jigsaw puzzle. Lily burst into tears at the sight of the damaged puzzle. She regretted not listening to her mother and realised her mistake,but the damage had already been done. When Lily related the incident to me, I was saddened that my friends hard work had gone to waste. If I had been in her place, I would have placed the puzzle in a safe place before leaving the table. I would also have finished my chores before attending to the phone call.

Saturday, November 2, 2019

Women Should Be able to fight in Combat Essay Example | Topics and Well Written Essays - 750 words

Women Should Be able to fight in Combat - Essay Example One of the key arguments against the women participating into the direct combats was that their presence might result into disruption of the cohesion of the teams as male soldiers may not be able to fully trust the female soldiers as their back-up during the battles. Various studies have clearly demonstrated the fact that physical strength of the women may not be the impediments in their joining the forces in the direct combats. It has been argued that with right training and focus, the physical strength of the women soldiers and their performance can easily be enhanced with right kind of training imparted on them in military academies. (Szivak, et al., 2013). Though somes studies also pointed out towards the lower aerobic abilities ofwomen along with other factors such as slower road-march speed and lifting capabilitis. (Kirkwood, 2013)However, research also suggests that these weaknesses can be improvedwith right kind of training offered. One of the reasons as to why women are being ignored from the jobs of fighting into direct combat is that of sexism. However, this issue can also be overcome if it is viewed from the same perspective as that of the racisim. Male soldiers need to treat the issue of sexism in same range as that of the racism in order to uphold the highest standards of dignity and pride in working for army. (Brook, 2013). It is critical to note however, that the stereotype thinking in army may needs to be changed in order to allow women a breathing space in terms fighting alongside male soldiers in combats. In order to achieve this, top military officials may need to be proactive and bring in radical changes in the way training is imparted to females at the initial phase of their training. (Sanders, 2005). As discussed above, it is relatively a myth that the physical conditions of the women can actually restrict their participation into the battlefields. The average lung power of women is relatively greater than the